Microblogging on Instagram

My new found love for Instagram is making me write this article. I have been on Instagram for an year now. But truly speaking, I knew nothing about the working of Instagram till a month ago. But now I am in love with the platform. I learned a lot of things about Instagram in the past few days which I am eager to share with you.

Instagram is the most creative platform where you can showcase your talent and find people with same level of madness. Like, not only as in blogging, in any area of interest. It is just that you need to know the ‘hashtag’ game. Well, hashtags are yet another area of discussion. Will look into it some other day. Let us now discuss about ‘Micro-Blogging on Instagram’.

What is Micro-Blogging?

Writing a post with limited word count is called micro-blogging. In simple terms, blogging with fewer words.

How Micro-Blogging helps?

  • For a person who is not confident enough to start a regular blog, micro-blogging on Instagram could be a great practice. Once you are good enough to convey your message through the limited space available in Instagram caption (It allows 2200 characters), you can think of taking it to a higher level.
  • If you already have a blog and you are trying to build an audience through Instagram, then you need to give them a glimpse of your blog post. If you simply say ‘Link in the bio’, believe me, nobody will care. Unless you are an established blogger and people really die to read your posts, do not expect them to go to your profile and find that so called link. Instead write a small description about your content and arouse curiosity in the minds of readers.
  • It would be great if you can come up with well curated posts on Instagram with a call to action note for the readers. Encourage readers to interact with your posts by asking them a question at the end of the post. That is what I mean by ‘call to action’.

Why Micro-blogging on Instagram?

Instagram is the fastest growing social media platform as of now. Do not consider Instagram as just another Social Media. It is a very powerful platform with enormous areas of possibilities. People have businesses which run solely on Instagram, there happens collaborations and not the least, you can even get paid to post on Instagram. Sounds similar to blogging right? But to reach that level, you need to invest some time and build a strong followers base.

Instagram is filled with creative people. I recently found a bunch of friends on Instagram and they have a great role in my sudden improvement on the platform. We are now a team looking forward to do many interesting collaborations. I just wanted to share this happy thing with you ☺️.

Coming back to Micro-Blogging, it will help you build your voice on this beautiful platform. Once people start interacting with you, possibilities of them wanting to read your blog post increases to a great extent.

Bonus tips

  • Not all creative Instagrammers are Bloggers. If you are a blogger, you are really an inspiration for them. So give them a reason to land on your space.

  • The main idea behind creating Instagram was to encourage photography. Hence the images you post really play an important role on Instagram. When you post an image related to your content, make it look interesting. Invest time in editing the picture before you post. Even though we say content is the king, what if people return just by seeing a not-so-good image you use to represent your content? Makes sense right?

Use hashtags

I cannot conclude the post without saying this. Instagram caption allows you to type 2200 characters (not words) in which you can include maximum 30 hashtags. Make use of those hashtags. Find which hashtags are suitable for your niche. Remember, Instagram is very hashtag friendly and using right hashtags can open wide opportunities for your content.

This was just a basic idea about micro-blogging on Instagram. Did you learn anything new here?

Do you want me to write more posts about Instagram strategies for bloggers? No, I am not an expert, but I love to share new ideas as and when I learn them.

Do share your views and ideas in the comments section.

I am taking my Alexa rank to the next level with Blogchatter.

Sharing is caring ☺️


  1. Hey Maya, you have penned down all the important points for Instagram. Now, even Insta stories matter a lot and help you get audience. Use popular hashtags on stories- two or three, you will find many new visitors. Do try out if you haven’t yet!

    1. Maya Bhat says:

      Yes, I am getting to know that slowly. Instagram is really fun and a creative platform

  2. I have only very recently become instagram friendly and can relate to each and every word writtem in this post. Very useful bits of information

    1. Maya Bhat says:

      Thanks a lot for stopping by. Same here. I also discovered some possibilities of instagram very recently. So thought of writing this post. ☺️

  3. Bushra says:

    Microblogging is not easy but these easy to follow tips would definitely gonna help

  4. This felt like written for me (you know why!) and of course I’m going to follow it word by word.

  5. Manpreet says:

    Great tips. I like the tip on how you must use the captions to arouse curiosity about your blog post and then use a CTA.

    1. Maya Bhat says:

      Thanks a lot Manpreet 😊

  6. Varsh says:

    Micro blogging on Instagram is fast becoming popular owing to the reach and ease of interaction it offers. Also, a good picture does half your work. Some good tips here.

  7. momsmethods says:

    Some really good tips.. and you are so right , “Link n bio” does not work unless you give a good teaser or sneak peak into your article

  8. Tamanna Shah says:

    Wonderful post. I love microblogging as well. I have been doing it for over a year now.

  9. Tina Basu says:

    Instagram is beautiful, I do a lot of microblogging on Insta with stories and feed. Its great to look at good looking feeds

  10. Anchal says:

    Your post contains some great tips. Thank you so much

  11. I was averse to using hastagat on Instagram until a few weeks back. Once I started using them, I got in touch with so many great people with similar interests that now I spend most of my time on it.

  12. Lavanya says:

    I haven’t been entirely comfortable with using Instagram for my blog yet but great idea.

  13. I agree that Instagram is fastest growing platform and it is in trend. People love spending their time on it. So yes if one is planning micro blogging then they should do it on Instagram.

  14. Ramya says:

    I love instagram but never tried micro blogging. Your post made me think about attempting it.

  15. I always wanted to try my hand at microblogging but the irony is I always feel short of words to express myself 😛

  16. Pooja Kawatra Gupta says:

    I have started with Instagram quite late and was concentrating more on my blog but finding it good to connect with others.

  17. I share a love-hate relationship with Instagram. Your post gave me the nudge to be serious with it

  18. Loved this post, since I love Instagram too and haven’t really got the hang of it all.

  19. I love instagram!!! For the freedom that I have to be as brief as I want, and exploring Nature gives much to share with the followers.
    #mannreads from http://www.orientalafterglow.com

  20. Divya Agrawal says:

    Wowww lovely post I m also new to instagram ur post will surely be a lot of help and now I m more confident about what to share on installing thanks

  21. IG has become the no. 1 favourite among the youth. Your post is so informative and has made me ask myself why I have ignore this important platform all this while. Thank you for writing this one. #MyFriendAlexa #MayuraReads

  22. Great inputs and insights about micro blogging. Would love to read more about Instagram strategies in your posts.

  23. Agree with micro-blogging via Instagram as a new trend. However, Instagram is all about photography and hashtags, and number of followers, which is a challenge in itself.

  24. These are really helpful tips. IG has its own importance and as u said it that it is not only about uploading pics. Will surely follow ur tips and looking forward to read more posts on taming IG.
    #readbypreetispanorama for #MyFriendAlexa

  25. Haimanti says:

    Thanks a lot for the useful tips on microblogging on Instagram .. You gave me the motivation ….will start the trial and error process today!

  26. Neha Jain says:

    Thank you for sharing this… micro blogging really helps to know how far you want to take blogging

  27. these are much needed tips for everyone who wanna start micrblogging

  28. Informative post.thanks . #sindhureads #myfriendalexa

  29. roysashwata says:

    Agree to the points laid down by you. I believe your bonus tips are the most beneficial. Thanks for sharing

  30. Instagram is much more than those pretty pictures. The platform keeps changing its algorithm. Here, you have simplified the base of Instagram.S

  31. Milan says:

    amazing pointers. bookmarking this page.

  32. Have been using instagram for an year now and yes it’s more than just uploading pictures. Thanks for sharing Maya.

  33. Deepti Menon says:

    Wonderful tips on micro bogging, Maya! I am a blogger and I use Instagram as well. However, I have never really made use of the latter. Maybe, i will start now! Thank you for all the tips. 🙂
    #DeepTiesReads #MyFriendAlexa

  34. Hi Maya…that was an informative post. I have been on Insta since two years but have not been able to get a huge following. How can I do that? I want to be an influencer. Thanks.

  35. very informativ post…never looked at it like this.

  36. TheMomSagas says:

    Wonderful post. Instagram and its algorithm is actually tough to crack! But you have explained it so well.

  37. Instagram is really a strong social media to increase the popularity of the blog. Attractive pictures brings more users to profile.

  38. Varsha Gode says:

    Super useful tips for all newbies to start their own page according to skills and talent 🙂
    #MyFriendAlexa #vigorousreads

  39. richa mina says:

    i don’t microblog through insta at all… now would try that.

  40. Definitely an interesting idea Maya!! Thanks for so much detailing. I am sure this would help almost every blogger!

  41. Priyanka Naik says:

    This is indeed a helpful overview of microblogging on Instagram. Your tips will definitely come in handy doe someone like me, who is still trying to find her feet there 🙂

  42. arv! says:

    Micro blogging started with twitter and has moved to IG. Somehow I feel I like the experience on Twitter better.

  43. Prerna Wahi says:

    Wow. I didn’t know that something like this could be done as well. Interesting idea. Thanks for putting together this write-up!

  44. shail says:

    Hey thanks for the article even I did not understand the concept of microblogging.

  45. stunningmoon says:

    Only thing I’d like to add is that to microblog on Instagram need to make sure images are eye-catchy – which is not that important on a blog.

  46. jayanthi6 says:

    Good points to get a foothold on Instagram and blogging…

  47. Supriya says:

    Great tips for micro-blogging. Never thought these

  48. Ranjini says:

    Having been blogging for 7 years, I use Instagram as a tool to keep me in touch with blogging. If I am not able to update my block regularly as you said Instagram, is a very good tool for writers as well as Artist and people of all categories.

  49. I love microblogging on Instagram. Not only is it brief and holds the attention of the reader, it also encourages them to interact which is so important for a social media platform. A great post! It’s going to help many.

  50. Hey,
    I usually use Instagram only for my food blogging.
    Although I do got few insights which I can work on.
    Trying to use call to action on my posts in order to get people’s attention!

    1. Maya Bhat says:

      Yes, sometimes from the comments you get another bunch of ideas ⚡

  51. purbajune says:

    A very informative article. Thanks for sharing these useful tips

  52. Anonymous says:

    It’s really helpful Maya..!! Well written..!!

  53. Hey, great tips… Very informative

  54. shalini says:

    Lovely post… I need to be more active on Instagram… I am bookmarking your post to read later. Great information💕

  55. Very useful tips, I love Instagram too. It gives instant gratification.

    1. Maya Bhat says:

      I see you in insta stories ❤️

  56. I too absolutely love Instagram buddy.

    1. Maya Bhat says:

      Instagram is gem ❤️

  57. Disha says:

    I am still exploring Instagram features and will keep these pointers handy. Useful post.

  58. Rashi Roy says:

    That’s a great idea. Need to try this. Thanks for sharing 🙂

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