Microblogging on Instagram

My new found love for Instagram is making me write this article. I have been on Instagram for an year now. But truly speaking, I knew nothing about the working of Instagram till a month ago. But now I am in love with the platform. I learned a lot of things about Instagram in the past few days which I am eager to share with you.

Instagram is the most creative platform where you can showcase your talent and find people with same level of madness. Like, not only as in blogging, in any area of interest. It is just that you need to know the ‘hashtag’ game. Well, hashtags are yet another area of discussion. Will look into it some other day. Let us now discuss about ‘Micro-Blogging on Instagram’.

What is Micro-Blogging?

Writing a post with limited word count is called micro-blogging. In simple terms, blogging with fewer words.

How Micro-Blogging helps?

  • For a person who is not confident enough to start a regular blog, micro-blogging on Instagram could be a great practice. Once you are good enough to convey your message through the limited space available in Instagram caption (It allows 2200 characters), you can think of taking it to a higher level.
  • If you already have a blog and you are trying to build an audience through Instagram, then you need to give them a glimpse of your blog post. If you simply say ‘Link in the bio’, believe me, nobody will care. Unless you are an established blogger and people really die to read your posts, do not expect them to go to your profile and find that so called link. Instead write a small description about your content and arouse curiosity in the minds of readers.
  • It would be great if you can come up with well curated posts on Instagram with a call to action note for the readers. Encourage readers to interact with your posts by asking them a question at the end of the post. That is what I mean by ‘call to action’.

Why Micro-blogging on Instagram?

Instagram is the fastest growing social media platform as of now. Do not consider Instagram as just another Social Media. It is a very powerful platform with enormous areas of possibilities. People have businesses which run solely on Instagram, there happens collaborations and not the least, you can even get paid to post on Instagram. Sounds similar to blogging right? But to reach that level, you need to invest some time and build a strong followers base.

Instagram is filled with creative people. I recently found a bunch of friends on Instagram and they have a great role in my sudden improvement on the platform. We are now a team looking forward to do many interesting collaborations. I just wanted to share this happy thing with you ☺️.

Coming back to Micro-Blogging, it will help you build your voice on this beautiful platform. Once people start interacting with you, possibilities of them wanting to read your blog post increases to a great extent.

Bonus tips

  • Not all creative Instagrammers are Bloggers. If you are a blogger, you are really an inspiration for them. So give them a reason to land on your space.

  • The main idea behind creating Instagram was to encourage photography. Hence the images you post really play an important role on Instagram. When you post an image related to your content, make it look interesting. Invest time in editing the picture before you post. Even though we say content is the king, what if people return just by seeing a not-so-good image you use to represent your content? Makes sense right?

Use hashtags

I cannot conclude the post without saying this. Instagram caption allows you to type 2200 characters (not words) in which you can include maximum 30 hashtags. Make use of those hashtags. Find which hashtags are suitable for your niche. Remember, Instagram is very hashtag friendly and using right hashtags can open wide opportunities for your content.

This was just a basic idea about micro-blogging on Instagram. Did you learn anything new here?

Do you want me to write more posts about Instagram strategies for bloggers? No, I am not an expert, but I love to share new ideas as and when I learn them.

Do share your views and ideas in the comments section.

I am taking my Alexa rank to the next level with Blogchatter.

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66 Replies to “Microblogging on Instagram”

  1. Hey Maya, you have penned down all the important points for Instagram. Now, even Insta stories matter a lot and help you get audience. Use popular hashtags on stories- two or three, you will find many new visitors. Do try out if you haven’t yet!

  2. Micro blogging on Instagram is fast becoming popular owing to the reach and ease of interaction it offers. Also, a good picture does half your work. Some good tips here.

  3. I was averse to using hastagat on Instagram until a few weeks back. Once I started using them, I got in touch with so many great people with similar interests that now I spend most of my time on it.

  4. I have started with Instagram quite late and was concentrating more on my blog but finding it good to connect with others.

  5. Wowww lovely post I m also new to instagram ur post will surely be a lot of help and now I m more confident about what to share on installing thanks

  6. IG has become the no. 1 favourite among the youth. Your post is so informative and has made me ask myself why I have ignore this important platform all this while. Thank you for writing this one. #MyFriendAlexa #MayuraReads

  7. These are really helpful tips. IG has its own importance and as u said it that it is not only about uploading pics. Will surely follow ur tips and looking forward to read more posts on taming IG.
    #readbypreetispanorama for #MyFriendAlexa

  8. Thanks a lot for the useful tips on microblogging on Instagram .. You gave me the motivation ….will start the trial and error process today!

  9. Wonderful tips on micro bogging, Maya! I am a blogger and I use Instagram as well. However, I have never really made use of the latter. Maybe, i will start now! Thank you for all the tips. 🙂
    #DeepTiesReads #MyFriendAlexa

  10. Hi Maya…that was an informative post. I have been on Insta since two years but have not been able to get a huge following. How can I do that? I want to be an influencer. Thanks.

  11. This is indeed a helpful overview of microblogging on Instagram. Your tips will definitely come in handy doe someone like me, who is still trying to find her feet there 🙂

  12. Wow. I didn’t know that something like this could be done as well. Interesting idea. Thanks for putting together this write-up!

  13. Having been blogging for 7 years, I use Instagram as a tool to keep me in touch with blogging. If I am not able to update my block regularly as you said Instagram, is a very good tool for writers as well as Artist and people of all categories.

  14. I love microblogging on Instagram. Not only is it brief and holds the attention of the reader, it also encourages them to interact which is so important for a social media platform. A great post! It’s going to help many.

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